The Influence of Social Dynamics on Economic Choices: A Behavioural-Zone Framework. Journal of Consumer Behavior, Marketing, and Management, [S. l.], v. 1, n. 1, p. 20–25, 2025. Disponível em: https://www.e-pallipublishers.com/index.php/jcbmm/article/view/5929. Acesso em: 2 aug. 2026.